The pitfalls of a complex and disjointed tech stack
The same lesson can be applied to a tech stack and specifically a content monetization tech stack which has a KPI of maximizing revenue and monetizing content and audience as efficiently and effectively as possible.
There can be many causes for a publisher to end up with a complex and disjointed tech stack. It could be from partnering with tech vendors who keep buying up other smaller tech vendors and the result is a tech stack patchwork. Or it could be that a publisher through expansion and buying up other publishers or titles ends up inheriting relationships with too many tech vendors and the result is an engorged tech stack and too many tech vendors. It could be that a publisher selects a tech vendor that does one thing and one thing really well, which forces the publisher to seek out and find other tech vendors to fill in the gaps. Or it could be the assumption that working with many tech vendors is better than working with fewer.
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What's new at Flip-Pay ?
Flip-Pay and Teak Announce Strategic Partnership to Revolutionize Print Subscription Management
Flip-Pay/Teak Announcement
Flip-Pay announces a strategic partnership with Teak to help Print publishers
seamlessly migrate off legacy systems such as Naviga in order to improve
subscriber conversions, increase subscription revenue, reduce churn and
significantly lower operational costs.
NEW YORK, September 16, 2024 Flip-Pay, a leading provider of content monetization solutions for print and digital media companies, today announced a significant strategic partnership with Teak Systems, Inc., a long-standing provider of print distribution and delivery solutions. This collaboration is poised to transform the North American marketplace for newspaper and media companies, particularly those seeking unified next-generation alternatives to legacy print subscription systems.
A Strategic Partnership for a Comprehensive Solution The partnership between Flip-Pay and Teak represents a strategic alliance aimed at providing publishers with a truly comprehensive subscription management solution. Branded as NOVUM, this is the culmination of this collaboration, offering a fully integrated platform that addresses digital subscriptions, print home delivery and single copy needs. By bringing together the strengths of both companies, NOVUM creates a market leading solution delivering an end-to-end platform that is powerful, versatile with lower operational costs and is unmatched in the industry....
The full press release can be found here
Press coverage
Press Gazette : Unified solution offers publishers unrivalled print and digital efficiency
America's Newspapers : Flip-Pay and Teak partner to provide comprehensive subscription management solution for publishers
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Previous Events
Future of Media Technology Conference
London 12th September 2024
This was an all-day event at the Hilton Bankside in London on 12 September featuring a series of keynote speeches, fireside chats and panel discussions shedding light on the latest ways publishers are making money out of quality journalism in the digital age. It attracted around 500 delegates throughout the day to network, hear publisher success stories and meet a variety of trusted technology partners.
Of note were discussions on the impact of AI and the downturn in ad revenue caused by Google and Facebook recent changes.
Upcoming Events (Come and meet the Flip-Pay team in New York)
Press Gazette Media Strategy Network USA
New York 21st November 2024
New York event is again a mixture of confidential moderated roundtable discussions involving every delegate, and keynote speeches and panels.
Flip-Pay will be exhibiting at the conference, demonstrating our advanced
monetization tools. If you are going, please get in touch, we'd love to catch up
with you and demonstrate many of the things we've been developing for publishers
worldwide.....More
here
Other interesting posts
August's newsletter : Churn mitigation strategies, New products / features, Industry news & Upcoming events
Subscriber churn mitigation : Effective consumer retention strategies for digital publishers
Unified technology solutions : The pitfalls of a complex and disjointed tech stack
Talk to us today and find out how our platform can simplify your subscription business, so you can focus on delivering great content.