Building a Winning Voluntary Contribution Strategy:

  • Know Your Audience
    1

    Understand your ideal donor: demographics, interests, and preferred giving methods. Research popular giving trends: recurring donations, micro-donations, cause-specific campaigns. Contextual messaging dramatically increases conversions.

  • Craft a Compelling Story
    2

    Showcase the impact of contributions: data, testimonials, how the contribution supports great journalism and inspiring stories. Clearly communicate your cause and its urgency. Highlight the ease of contributing with Flip-Pay's one-click donation system.

  • Offer Multiple Contribution Options
    3

    Cater to diverse giving preferences: one-time, recurring, fixed and manual donations. Flip-Pay integrates seamlessly with various payment methods for a frictionless experience.

  • Make Giving Easy and Accessible
    4

    Keep it simple! Make the process fast, painless and free of burdensome forms. Keep the message clear, do not assume the public are as tech savvy as you. Ensure that recurring subscriptions are clearly marked to avoid confusion. Flip-Pay's mobile-responsive platform allows for on-the-go contributions.

  • Foster Transparency and Accountability
    5

    Regularly update supporters on the impact of their contributions. Showcase success stories and financial reports. Leverage Flip-Pay's reporting tools to track donations and share progress with ease.

  • Express Gratitude and Build Relationships
    6

    Thank donors promptly and personalize acknowledgments. Engage with supporters regularly through email or social media updates. Flip-Pay allows for automated thank-you emails, messages from the editor and automatic subscription to newsletters, saving you valuable time.



Flip-Pay: Your Partner in Empowering Your Cause

Flip-Pay is a secure and user-friendly platform designed to simplify voluntary contributions. Here's how it empowers your cause:


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    Seamless Integration
    Integrates effortlessly with your existing website or social media platforms.
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    Flexible Donation Options
    Accept one-time, recurring, fixed or manual amounts.
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    Streamlined Donor Management
    Manages donor information securely and efficiently.
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    Powerful Reporting Tools
    Provides insightful reports to track donations and analyze trends.
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    Latest Payment Methods
    Add Google / Apple Pay to simplify the checkout process.
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    Bot Protection
    Automatic fraud scoring to prevent stolen card testing.
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    Reduced Administrative Burden
    Automates tasks like thank-you emails and saves you valuable time.
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    Create paywalled content
    Later as your monetization strategy grows, create value-add content as member benefits, or for upsell.

By implementing these strategies and partnering with Flip-Pay, you can create a winning voluntary contribution strategy that empowers your cause and attracts a committed community of supporters.


Visit the HuffPost and see Flip-Pay's voluntary contribution solution in action

The HuffPost deployed Flip-Pay technology across their web, app and newsletter ecosystem to great success huffpost.com/membership


Ready to take your fundraising to the next level?

Visit Flip-Pay today to learn more about their secure and convenient voluntary contribution solution. Flip-Pay.com

Together, let's make a difference!

By following these tips and leveraging Flip-Pay's innovative platform, you can create a dynamic voluntary contribution strategy that fuels your publication or cause and delivers real revenue.